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You know the people who make sure a company's image is just right in NYC? That's a Brand Manager! They're busy creating marketing plans to really boost how a brand looks and how many people know about it. They work with teams, agencies, and analysts to make sure the brand's message is super consistent and hits hard.
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Ever wonder who's totally in charge of a brand's look and feel? That's a brand manager! They're busy dreaming up marketing plans, making sure the message sounds the same everywhere, and always checking how the brand's actually doing. It's all about making more people know and love a brand through smart campaigns.
If you're thinking about this job, you'll usually need a degree in marketing, business, or comms. And honestly, having some good experience in brand development, running campaigns, and digging into market research? That's pretty much a must to do well here.